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About

Business perspective. Connected expertise.

We bring technology, operations, and digital communication together. From a first business website to connected systems and a more visible brand, we turn business needs into practical plans—and stay involved in the work.

OUR LEADERSHIP

Business, technology, and marketing. Together.

CEO

Yan Estrada

Founder & Chief Executive Officer

CTO

Rafael Fernández

Chief Technology Officer

CMO

Yulier Suárez

Chief Marketing Officer

Yan Estrada, Founder and CEO of N31 Consulting
Yan EstradaFounder & CEO · N31 Consulting

YAN ESTRADA / Founder & CEO

Technical depth. An entrepreneur’s perspective.

Yan Estrada, also known professionally as Yannis Estrada, is a Cuban-American software developer, technology executive, digital entrepreneur, and communicator. His experience spans business software, systems integration, automation, infrastructure, and the leadership of technology teams and projects.

In 2023, he founded UHN Plus as an independent news and alerts project on social media. It grew into a media organization established in Florida, where he remains founder, president, and CEO. Building a brand, an audience, and a digital operation gives him a firsthand understanding of the decisions business owners face.

His work in television, interviews, and digital media also informs how he explains complex ideas to different audiences. At N31, he participates directly in project analysis and direction. We combine that technical, entrepreneurial, and communication experience to connect business priorities with clear decisions and practical implementation.

YAN ESTRADA / EXPERIENCE & PERSPECTIVE

Four perspectives. One business focus.

01

Technology & operations

Experience building and operating software, integrations, and infrastructure helps us consider the whole workflow—not just the code. Reliability, access, maintenance, and continuity are part of the conversation.

02

Digital entrepreneurship

Building UHN Plus brought brand, audience, product, and operations into the same business. We bring that practical perspective to founders turning an idea into a working digital business.

03

Communication & audiences

Media and public communication experience reinforces a simple discipline: make complex ideas understandable. We apply it to client conversations, brand positioning, content, and the way a business presents its value.

04

Leadership & execution

Coordinating teams, vendors, and implementations means balancing technical decisions with cost, risk, and operational impact. We keep priorities clear and connect the strategy to the people doing the work.

CONNECTED LEADERSHIP

Direct involvement. Clear responsibility.

Our leadership brings business, technology, and marketing into the same conversation. Yan stays involved in project analysis and direction. As a team, we keep business priorities connected to implementation, with clear responsibilities and specialists involved when the scope calls for them.

We adapt technology to the business—not the other way around.

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